Learning in Real Time — Mattel Adjusts Throughout 2010 Looking back, the most interesting thing about Mattel’s first year with WWE figures isn’t what they got wrong — it’s how quickly they learned. As 2010 progressed, the line began to reflect collector feedback in real time, with noticeable improvements in articulation, sculpting, accessories, and overall…
Photos from Projectactionfigure.com My current Ultimates in the collection:
Introduction — When Everything Changed When 2010 arrived, WWE figure collectors knew they were stepping into unknown territory. After years of Jakks Pacific dominance, Mattel officially took over the WWE license, bringing with it new engineering, fresh ideas, and a promise to rebuild the line from the ground up. Mattel didn’t start small. Instead, they launched…
By KeckCollects | Updated 2025 The WWE action figure lineup in 2025 has been nothing short of incredible. Mattel continues to deliver elite sculpts, premium articulation, and deep-cut legends that appeal to both hardcore collectors and longtime wrestling fans. Whether you collect Elite, Ultimate Edition, Legends, or Defining Moments, this year has already produced some…
Mattel’s SDCC 2025 WWE reveals showcased the newest additions to the Elite Collection, including figures tied to the ongoing Monday Night War series and long-awaited Legends debuts.
The Monday Night War was a great time to be a wrestling fan. I have a breakdown of the whole line here. This is a great series that is focused on the 1995-2001 time period when Monday Night Raw and WCW Monday Nitro ran head to head on Monday Nights. There are eight main waves…
My highlights from the Annual Mattel WWE reveals from Wrestlemania Weekend.
The Monday Night Wars elite line features collectible figures across multiple series, including notable wrestlers like Scott Hall, Stone Cold Steve Austin, and Rey Mysterio Jr.
Mattel WWE has increasingly re-released figures due to new fans and interest, offering various series and exclusives like “Greatest Hits” and “From the WWE Vault.”
The post discusses personal selections from the Legends series of action figures, highlighting top choices, details on specific figures, and expressing anticipation for future releases.